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Google Won't Let You Say No to AI. Now It's Charging Schools for Trying.

Turn off Gemini and a school loses Search. Everyone else gets the same deal in smaller print: switches that cost you features, and a search engine with no off button.

Andrei Rizea
Andrei RizeaAuthor/Founder
8 min read
Google Won't Let You Say No to AI. Now It's Charging Schools for Trying.

Photo by Agung Raharja on Unsplash (https://unsplash.com/@agungraharja)

On November 3, Google told schools that Gemini and Google Search will be switched off for K-12 student accounts from early next year, until an administrator turns them back on. It reads like a concession to the teachers and parents who never asked for any of this. The catch is that Search comes bundled with AI Overviews and AI Mode, and Google doesn't offer the first without the second. Chris Phillips, who runs Google's education business, told the New York Times that Search and AI are "deeply integrated." In his interviews he spelled out what follows: a school that wants no AI gets no Search, and its students see a message saying it's unavailable. Google's own blog post leaves that part out.

I think that's coercion, and I'm in decent company. Bernie Sanders called it "extortion," and Lina Khan described a monopolist pressuring schools. Google's reply was that a school can turn Search on without the Gemini app. That doesn't address the complaint, because the AI in Search comes with it. Wired reports that Google still won't give schools a way to turn AI Overviews off, and that some district IT staff have been working around it with URL tricks and homemade browser extensions. School IT departments are now reverse-engineering a search engine to get the AI out of it.

Google already built the version without AI

"Deeply integrated" is a claim Google's own product disproves. In May 2024 Google added a "Web" filter that shows plain text links with no AI Overviews, shopping blocks or video carousels. It sits in the "More" menu, forgets your choice after every search, and can be loaded directly with a URL parameter, udm=14. Google has never documented that parameter as stable, but independent tests in October 2026 show it still works. Ars Technica put it simply: Google could build a no-AI Search for schools and has chosen not to.

I read "integrated" as "we'd rather you didn't have the option." Search without AI has existed for two years, and Google keeps it in a submenu.

Everyone else gets the same terms

Schools get the attention because the stakes are easy to see. Regular users have been living with this arrangement since AI Overviews launched.

Search. Google's help pages say AI Overviews can't be turned off, and they file them next to knowledge panels, as though an AI-written answer on top of the results were a standard layout element. The official workaround is the Web filter, one search at a time. AI Mode has no switch at all, and the controls Google gives you manage your history. NPR covered the missing opt-out in 2024, when a data-ethics professor called an opt-out basic good practice and guessed that Google skips it because AI answers keep people on Google's own pages. Two years later there is still no switch.

Gmail. Gmail does have one. "Smart features in Google Workspace," in Settings, removes the Gemini features. It is attached to things people actually use, though. Depending on which switches you flip, Engadget and Proton report you can lose spelling and grammar checks, inbox sorting, and the flight and hotel events that show up in Calendar. Google could have built a Gemini-only toggle and built one that costs you features you've had for years. I read that as a deliberate choice to make people hesitate.

There are also two layers. The Gemini app has its own connection to your Gmail, and switching one off leaves the other running. How-to Geek found that after disconnecting Workspace in the Gemini app, Gemini features still worked inside Gmail until the Gmail setting was turned off too.

Outside the EU, UK, Switzerland and Japan, these smart features start out on. Snopes, The Register and How-to Geek all found the box ticked on their personal accounts. Google says it hasn't changed anyone's settings and that smart features have existed for years. A class action, Thele v. Google, alleges Google secretly switched Gemini on in October 2025. A judge dismissed it in July for failing to show concrete harm but let the plaintiffs refile, and a new motion to dismiss is pending. It is only an allegation so far, and the argument here doesn't depend on it: for most of the world the default is on, and you have to know where to look to change it.

What happens to your data

Google says it doesn't train its foundation models on your personal emails, and that Gemini inside Gmail processes what you ask for without keeping it.

The Gemini app is murkier, and Google's own documentation says so. When you connect apps like Gmail, summaries, excerpts and inferences drawn from your emails can be used to train its models if Keep Activity is on. A subset is reviewed by humans, including outside contractors, and Google's own advice is not to connect anything confidential that you wouldn't want a reviewer to see. If you send feedback, reviewers may see parts of your inbox. The same documentation says the data can touch sensitive topics like race, religion and health.

If you want it gone, you can delete your Gemini activity, and by default it auto-deletes after 18 months. Chats a human reviewer has already seen are kept for up to three years, even after you delete your activity. Disconnecting Gmail from Gemini leaves what Gemini already saved. Some usage data stays until you delete the whole Google account.

Whether Google follows its own policy is a question nobody outside Google can answer. We found no ruling that it broke the policy. The policy is still a promise with exceptions written into it (abuse, safety, feedback, legal reasons), and you have no way to audit it or to leave cleanly. After watching Google tell a school it can't have Search without AI, I don't find "trust us" very persuasive.

Google deserves some credit

Default-off for schools is better than August, when Gemini was switched on for students by default and teachers found out afterward. Guided Learning, which walks students through problems and gives teachers transcripts, is a reasonable idea. None of that touches the central term. A school board that wants no AI Overviews, a position New York City and Los Angeles have effectively taken for younger students, has to give up Search to hold it. A choice with that price attached works like a toll, and the Web filter shows the toll is optional on Google's side.

Follow the money

Google will never say this is about money, so I'll go by the earnings report. Alphabet guided to $195 to $205 billion in capital spending for 2026, mostly AI infrastructure, and had negative free cash flow last quarter. On the same call it said it is expanding ads inside AI Overviews and AI Mode to more users and countries, and it admitted AI Mode earns less per query than regular search. An optional AI feature gets used less than a mandatory one, and an opt-out would hand Google a number for how many people actually want the product. It has every reason not to build one. That is inference on my part, and the earnings numbers are the evidence for it.

Regulators show what happens when somebody forces the issue. The UK's competition regulator ordered Google in June to let publishers opt out of AI features in Search, a world first, and Google had a global publisher opt-out running by August 31. The EU is still investigating. The smart features that start off in Europe do so because the law requires consent. Where a regulator has stepped in, Google has found a way to offer a choice. Where nobody has, users get the Web filter and a settings page.

What you can do today

  • Gmail: Settings → See all settings → General → "Manage Workspace smart feature settings" → turn off Smart features in Google Workspace (and Smart features in other Google products, if you don't want the Gemini app using your mail). Repeat per account. Menu names change, and you may lose conveniences.
  • Gemini app: disconnect the Google Workspace/Gmail connector, turn off Keep Activity, and delete existing activity. Reviewed chats outlive deletion.
  • Search: make https://www.google.com/search?q=%s&udm=14 your browser's default search engine. It only covers searches typed in the address bar, strips shopping and video blocks, and works until Google changes it. Mobile browsers limit the setup.
  • Switch engines: DuckDuckGo lets you turn its AI off. Search noai.duckduckgo.com and Search Assist and Duck.ai are off, and it filters AI-generated images as best it can. Kagi is paid and its AI is opt-in, though ending a query with a question mark triggers an answer until you disable Auto Quick Answer. Neither is perfect, and both ask first, which is more than Google does.

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